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Hugs the Movie

“Learn the effects of giving 12 hugs a day, the etiquette of hugs across cultures, and profound effect of hugs on emotional and mental health.”

Content Overview

12 Hugs a Day

A focus on the physical, mental, and emotional benefits of giving and receiving 12 hugs daily. We will follow participants as they engage in this practice and document their transformations.

45 minutes

Cultural History of Hugging

A deep dive into the global history of hugging, comparing how various cultures embrace physical touch and whether Americans tend to be more reserved in this area.

10 minutes

Hug Etiquette

A look at the social customs and etiquette surrounding hugging in different settings and societies, exploring how these norms vary.

12 minutes

Amma

The story of Amma, the Patron Saint of Hugging. A symbolic narrative of her cultural significance. Interviews with Amma pre-scheduled for June 2025.

22 minutes

Raising Global Consciousness

We advocate for the power of hugs to elevate consciousness on a large scale by fostering empathy, reducing stress, and creating a sense of community and well-being.

12 minutes

We need 4 hugs a day for survival.
We need 8 hugs a day for maintenance.
We need 12 hugs a day for growth.

Virginia SatirThe Mother of Modern Family Therapy